I have never considered that my patronage of a business, or the lack thereof, would make or break the enterprise. So, I find it amusing that D-list celebrities believe their threats to leave Twitter could make any difference when it comes to the company’s bottom line.
This week, stars who haven’t been relevant in years, such as Toni Braxton and Sara Bareilles, announced that they would leave Twitter in the wake of its purchase by SpaceX founder Elon Musk. Braxton, who last had a Billboard 100 hit in the 1990s, said she was leaving because she saw “hate speech” on the platform since the acquisition late last week. Bareilles, who I think had a hit with “Love Song” in the early 2000s, claims the platform is “just not for me” anymore.
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